Picture for a moment that you’re hosting a fabulous party. You’re standing in a group of friends, chatting and swapping tales. You start to share the one about your good friend Steve (who’s across the room) who fell into the sea on a boating holiday. You have a choice to make. Do you say, privately,…
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As I spend time on Twitter and Facebook, I’ve found so many business profiles with a flurry of activity for about a week or two (if that) and then nothing…Over and over again I hear the same story from businesses. We tried Social Media (SM), but it didn’t work for us. What they mean is,…
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I was interested to read an article in The New Scientist, last week, which recognised how hard it is to accurately predict reliable weather forecasts, and reported on a new weather test which is going to be run by the BBC. More can be read on the weather club website The weather affects us all to…
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When I speak to businesses who are considering entering the Social Media arena, they are often concerned that customers will use it for complaints which other existing customers and potentials will then see. Far from this being a negative, I see this as a great opportunity for companies to advertise how good they are, when…
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Someone told me today, that in the Vietnam War, it took over 500 bullets to kill one enemy combatant, but for snipers, the average is 1.3. I guess, one major factor between the two, is the amount of training that a sniper would get. This training in the military, I think can be compared to…
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I’m a busy lady, two children, one of which isn’t in full time school yet, numerous clubs and activites to get the children to, my Social Media business and all the usual house workey things like keeping an available stock of clean clothes and cooking proper meals for the family (yes my children do eat…
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I think it’s fair to say that industrial manufacturing companies haven’t yet jumped, en masse, into the social media arena. Some are using it and it’s working very nicely for them, but I think a lot of companies are still sceptical and are sitting on the side lines, watching, a bit like many did when…
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People often ask me why anyone would hire a Social Media Manager, when they could do it themselves. Running a good, effective, interesting social media campaign isn’t rocket science, but there is more to it than setting up a profile and putting out the odd advertisement tweet. To do it properly takes time, imagination, research…
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So, we’re almost at the end of January and whilst some of us are still struggling to keep our New Year Resolutions, many of us have long since given up on them. On the whole, NYR’s don’t tend to be that imaginative, with losing weight, drinking less, getting fitter and being more organised often in…
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I grew up in the 70’s and 80’s. When I was 14, my brother bought a hand held CB radio and I was instantly hooked! I quickly progressed to a more powerful radio and spent hours and hours chatting to my friends and making new ones. On several occasions I remember chatting to people late…
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